Bringing Poltrona Frau to Life at AD Design Show Mumbai 2019

Bringing Poltrona Frau to AD Design Show Mumbai 2019

Leading the Poltrona Frau booth at AD Design Show Mumbai 2019 was an exciting challenge that encompassed every stage of the project—from concept development to final styling. I oversaw the entire process, including layout design, product selection, material curation, supplier coordination, and on-site execution.

A Refined and Impactful Design

The booth embodied Poltrona Frau’s timeless elegance, featuring dark gray plasterboard walls and custom wood-and-metal window frames for a bold yet sophisticated aesthetic. Strategically placed lighting enriched the atmosphere, while a dedicated media area with a TV display and brand logo reinforced storytelling. Every detail was meticulously curated to create an immersive brand experience.

From Concept to Completion

Beyond the design phase, I managed supplier selection, supervised the construction process, and oversaw on-site installation. Ensuring materials, finishes, and styling met the highest standards was key to delivering a flawless execution.

A Showcase of Excellence

The result was a refined, engaging space that authentically represented Poltrona Frau’s values. More than just an exhibition, the booth provided a memorable experience for visitors while strengthening the brand’s presence in the Indian market.